WGXC-90.7 FM

Underwriting

Why underwrite with WGXC? Underwriting is a unique opportunity to reach WGXC’s 78,000 potential listeners on 90.7-FM, and thousands more who regularly visit wgxc.org. WGXC’s listeners believe in the importance of local media, and support the local businesses and organizations that support us. Our listeners are engaged and informed consumers. They value and recognize the investment made by local and regional businesses and organizations in support of community media.

What is underwriting? Underwriting is a specialized and non-commercial form of advertising. These on-air announcements are broadcast at the top of every hour, 24 hours a day. The content and broadcast schedule of these announcements must comply with FCC regulations, and are drafted cooperatively by WGXC and each underwriter.

1-YEAR WGXC BASIC UNDERWRITING PLAN

$2,900*
10 on-air announcements per week


WGXC will recognize your support throughout the day and week, during a diverse selection of music programs; cultural and arts programs; local, national and international news programs; and public affairs programs. Plus, your logo will be displayed at wgxc.org for the duration of your sponsorship.

ACADEMIC YEAR (9-MONTH) WGXC UNDERWRITING PLAN

$1,950*
10 on-air announcements per week


WGXC will recognize your support throughout the day and week, during a diverse selection of music programs; cultural and arts programs; local, national and international news programs; and public affairs programs. Plus, your logo will be displayed at wgxc.org for the duration of your sponsorship.

3-MONTH WGXC BASIC UNDERWRITING PLAN

$775* 10 on-air announcements per week

WGXC will recognize your support throughout the day and week, during a diverse selection of music programs; cultural and arts programs; local, national and international news programs; and public affairs programs. Plus, your logo will be displayed at wgxc.org for the duration of your sponsorship.

WEB ONLY

$300 / three months - $960 / one year

Your organization or business logo will be displayed at a highly visible location at wgxc.org, and link directly to your website or Facebook page.

EVENT BURST

$110 / 10 announcements
$200 / 20 announcements


On-air announcements to get word out in the days leading up to your event.

* Non-profit discounted rates available.

Current WGXC Underwriting Packet

A PDF containing current rates and information is available here.

Ready to Underwrite?

Please complete the online WGXC Underwriting Agreement here.

Submit your Underwriting Payment by Credit Card using the button below.

Have Questions?

To become an underwriter or for more information, contact Station Manager Lynn Sloneker lynn [at] wgxc.org or phone (518) 697-7400.

Listener Feedback

WGXC is the best thing that has ever happened to Columbia and Greene counties. - Steve from Earlton, NY

This station is one of the most eclectic things I’ve ever listened to! We just spent a long weekend in Chatham, NY and couldn’t get enough of everything we heard! We were very confused and entertained the whole time, as we mostly couldn’t understand what we were listening to! Really loved the radio from radio show on Saturday! And listening to the guy from Wichita’s dad from Olathe explain Ham radios was … something we did. Keep up the good work! … Keep it weird WGXC! - Emily from Portland, OR

The importance of WGXC is apparent now more than ever, both as an artist who creates something kept at the fringes of our society and as a citizen of this strange place we call Hudson. In other words, it was clear to me why we need this station and on a large scale, this organization. - Nathan from Hudson, NY

WGXC has brought a new voice of culture and community to the region. - Christy from Saugerties, NY

I listen so often to the offerings of WGXC and still remain so thankful to have it available! I so often hear great things … usually amazing, varied music shows by people with great record collections and unusual interests that have shows every third week that I never catch again but instead find another. - Michael from Durham, NY